The elderly market is known to be some of the best paying and most loyal customers in the country today. They also control 75% of the Unites States disposable income. Senior residential mailing lists targeted towards households over the age of 55 can open up a completely new customer base for your business. While the economy attempts to make its recovery at a snail’s pace, there are still senior consumers out there spending money which companies may not be capitalizing on. As an example, it should not be a surprise to hear that the senior market is purchasing 30% of all toys sold. Shifting your marketing plans to focus on or to include this senior market with senior mailing lists, could give your company a boost in revenue that has been missing from your marketing efforts. This may help your company’s financial needs in the short-term to get through these economic hard times and in the long-term as their numbers continue to grow.
The Neo-Leads Group, owner of Marketing Lists Direct, a superior direct mailing list provider, is promoting their “Pool Owner Database” for supply and service offers with the summer season on its way. Marketing Lists Direct offers a nationwide pool owner mailing list, which can be even more targeted by selecting other household demographics such as: single family homes, specific home values, year built and more. With Memorial Day Weekend typically being the start of the pool season, now is the time to start planning your marketing piece and getting your pool owner mailing list created. Build your pool business with our Pool Database.
The Neo-Leads Group, owner of Marketing Lists Direct and a national premier direct marketing provider, has just announced, “Neo-Data Cleanse”, a flat rate fee on database updating. The US Post Office requires that all standard class and first class presorted mailing meet the move update requirements to receive discounted postage. Neo-Leads Group is now offering mailing list postal complaince updating for one flat fee.
Direct mailing lists can be an efficient way to increase a company’s revenue. The mailing list is the most important ingredient in creating a successful campaign. Small and large businesses can benefit from direct mail. Once a business creates their ideal candidate, they then must select their appropriate geographical area. In creating a geographically targeted mailing list, it is necessary to select your market area correctly. There are many ways to appropriately select the geography for marketing mailing lists. You can select from largest area to smallest by specific states, counties, SCF, zip codes, carrier routes or a radius from a specific location.
Targeted Telemarketing Lists is one of the most common forms of direct marketing in which marketers contact consumers by phone. Whether you are direct mailing to consumers at home or key executives at their office, telemarketing follow up calls will dramatically increase your return on investment. There are many advantages to allocating marketing dollars and time into targeted telemarketing lists and utilizing telemarketing follow-up after any direct mailing campaign. The majority of mailing lists have telephone numbers available. It is also possibly to simply purchase telemarketing lists, where every record will have a phone number.