Database Management Services

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Database Management Services

Reaching out to prospects and maintaining communications with your current customers is essential to driving your business forward and increasing your company’s growth. Successful data management involves organizing, updating, analyzing, and leveraging large amounts of information — which can be very time-consuming.

At Marketing Lists Direct, we offer the marketing experience and technological expertise to help you deliver your message to your current customers. Our full range of database management services will enhance your direct marketing initiatives for maximum return on investment.

Data Processing

Marketing Lists Direct data processing capabilities include merge/purge, match and append, source coding, address normalization, zip code correction, postal presorting, and demographic appending, just to name a few. These services are performed using specific software and numerous customized applications.

Segmenting Your Mailing Lists

If you’re like most companies, 80% of your business comes through 20% of your customers. Marketing Lists Direct database marketing technology allows companies to execute highly-targeted personalized marketing touches to these customers. Marketing Lists Direct database marketing specialists can also help you acquire data for consumers or businesses that match the profile of your most profitable customers.

Data Cleansing: Creating Efficient Direct Marketing

A routine data cleansing program is a great way to improve your direct marketing ROI. Marketing Lists Direct in-house database technicians and automated systems can help you identify and correct incomplete or dated data in your marketing database, heightening response rates, reducing waste, and achieving lower postal rates.

For additional information about any of our Data Management Services or to receive a free list count and quote, call a Data Specialist today to help with your direct marketing campaign at 1-877-241-2718. You can also use our right sidebar Chat or click here for our contact page.